Our story begins in 1959. Sam Rosenberg wanted to have his own successful business before he retired. Earlier in his adulthood he experienced a few failed start ups. Those were followed by big success as a traveling Salesmen of general merchandise in the 1950s. In April 1963, Stanley Geller bought the business from his father-in-law, and renamed the company Funworld, Easter Unlimited. Life was tough but good, and the business grew and grew with the help of many people. Fun World started out working with factories in Japan and then moved to Korea and Taiwan and Hong Kong. In 1981 the third generation joined the company. Alan Geller gave Fun World a real jump start in Halloween when he lead the company during the growth of the Halloween business. He became the “Halloween Guru”.
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